The Vault Board
What happens after your rep sells a car

Your store has already paid for every customer who ever bought here. Almost nobody on the floor is talking to them.

Not because your people are lazy. Because remembering four hundred customers over three years is not something a person can do, and no CRM was built to make them.

The day of the sale

Three things happen before they drive off

The habits that turn one sale into the next one.

Post the winThe sale goes public where the next customer can see it. Proof that people buy here, and it costs the store nothing.
Ask for the reviewYour rating is where tomorrow's ups come from. Every happy customer is one more reason the next one picks you over the store down the road.
Thank you cardThe customer leaves feeling remembered. That is the first reason they come back to you instead of starting over somewhere else.

After that

The follow up runs for years, not weeks

Every touch has a real reason behind it, so it never reads like a sales blast.

Day 2

Confirm the delivery went right and catch any early problem before it turns into a bad review.

Day 14

A hand with anything they need on the new vehicle. Nothing asked for.

Day 45

Still helping, plus the first light mention that you would take care of anyone they send your way.

Day 90

The relationship has earned it, so now you ask who they know that is looking.

Day 210

Right around their first service. A real reason to reach out that is not a pitch.

Day 330

Coming up on a year, and about when insurance and tags renew. Useful to them, not selling.

Day 365

One year in. A thank you and a check in, nothing asked for.

Day 400The equity check

Where they stand on the vehicle now, and where their next one starts. This is the touch that puts a customer you already sold back on your lot instead of a stranger's.

Every 120 days

A quiet hello that keeps your salesperson the first call, not a name they forgot.

What it means for the store

Where the house feels it

Repeat and referral

The customers you already paid to bring in come back, and they send family. The cheapest deals the store will make all month.

When a rep leaves, the customers stay

The history lives with the store, not in a salesperson's phone. When someone quits, their customers do not walk out the door with them.

Nothing to enforce

No new process to push down on the floor and no compliance to chase. Your people do the same job, just without letting good customers slip.

The honest part

Nothing sends itself. Every message is written for the rep, and the rep decides whether to send it. It sits on top of the CRM you already run and replaces none of it.

Put it on the whole floor for thirty days

Free, no card, and no price to argue over before you have seen it work. If it is not putting customers back on your lot, walk away.

Reach me
ericescobedoonline@gmail.com

Are you a salesperson? The rep page is over here.